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MEMS Executive Congress 2012 Explores Trends, Technologies and Market Influences in the Industry

MEMS Industry Group (MIG), a global industry organization with more than 150 member-companies and partners, wrapped up another successful MEMS Executive Congress® US 2012, November 7-8, 2012 in Scottsdale, AZ.

Fueled by double-digit growth rates and with an overall market estimated to reach US $12.5B by 20161, the micro-electromechanical systems (MEMS) industry is realizing explosive growth in consumer electronics and mobile handsets, is strongly resurgent in automotive, and is emerging as a core enabling technology in biomedical/quality of life and diverse industrial applications, including energy and transportation. A record number of attendees at MIG’s eighth annual executive conference and networking event were treated to an inside look at what’s propelling the MEMS market, and MEMS-enabled devices, forward.

“We are seeing a massive proliferation of MEMS devices across a broad range of applications: from mobile handsets, tablets and pico projectors, to health/medical monitors, automotive safety systems, the smart grid, gaming, and robotics,” said Karen Lightman, managing director, MEMS Industry Group. “This combination of rapid growth and demand for smaller, lower-power MEMS has created challenges that our industry is solving. ‘Sensor fusion’ is easing the integration of MEMS in heterogeneous systems. MEMS suppliers are making lower-power devices and are packaging MEMS in IMUs that conserve board space. And the industry is coming together to address the critical issue of MEMS standardization. At MEMS Executive Congress, we dove collectively into these and other pressing issues.”

Opening Keynote Speaker Ajith Amerasekera, director, product acceleration, High Performance Analog Business, Texas Instruments, described the criticality of power to perpetual and seamless connectivity. “As a technology that supports ubiquitous intelligence, MEMS is helping to drive advances in electronic devices. At the same time, we must consider the demands of pervasive, connected electronic applications, in terms of energy generation and management. The MEMS industry, and the larger ecosystem of which it is a part, must rise to the challenges of integrated low-power sensor technology, smaller form-factor battery and storage technology, and true energy harvesting in order to sustain what will one day be trillions of connected devices.”

Closing Keynote Speaker Robert Brunner, founder, creative director and partner, Ammunition—the innovation firm behind products from Apple, Barnes & Noble, Beats by Dr. Dre, Adobe and Lark—offered MEMS Executive Congress attendees his inclusive philosophy of product design. “Everybody in this room is a designer,” said Brunner. “Great design is developed around a vision that manifests itself in something that people find not only useful, but desirable.” Brunner further hit a chord with the audience when he stated that “while technology enables, it is design that establishes.”

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