Computer Chip Manufacturers Being Forced to Constantly Innovate to Stay at the Top of Their Business

Reuters Technology Correspondent Matt Cowan has released a video in which he meets the Chief Technology Officer of Wolfson Microelectronics Peter Frith. They discuss how the business of computer chips has changed as semiconductor prices continue to fall and how designers of microchips must continually focus on new innovations.

They also look at why Microsoft & Apple have turned to the Scottish chip makers and what they have in store for the future.