According to Oliver Kutsch, chief executive officer of Ceresana Research, the paints and varnish industrial segment is poised to increase to €27.7 billion over the next seven years.
The products prevent homes, vehicles and other valuable assets from corroding or ageing. The institute that conducts market surveys is putting together a report on this segment in Europe.
The report says that the transport segment represents less than 8% of the paint and varnish market, but adds to nearly 15% in value. Poised to grow comfortably are car series paints, refinish coatings, and ship paints. The segment of industrial varnishes in Russia, Poland, and Turkey enjoys the second position. Countries in West Europe like the Netherlands are estimated to grow more than 1.6% annually. Powder coatings, acryl varnishes, and epoxy-based products also seem to enjoy an increasing significance.
The share of the building and construction industry is expected to dip to 56% by 2018 from 59% in 2002. Dispersion paints sales are however looking up in Eastern Europe.
Most products are solvent-free and eco-friendly and are ideal for steel containers or to be applied as internal coatings. This reduces VOC emissions. Many companies are endeavoring to develop products with special features including nanotechnology in antibacterial coatings, which require self-cleaning.
The report also includes an analysis of various coating products in 30 European countries for products in terms of demand and supply, import, export, and revenue. All application fields have been studied individually, including construction, wood processing and transport, plastics coatings, varnishes to prevent corrosion, and ceramics and glass coatings. Volume II carries a catalogue profiling 138 producers.