Nov 9 2008
The Advanced Wound Management division of Smith + Nephew plc announced today the launch of a new product to expand the ACTICOAT* family. ACTICOAT Flex has been designed to support physicians dealing with injuries at high risk of infection. The dressings utilize the tried and trusted Silcryst® nano-crystalline silver technology and are highly conformable - ideal for awkward anatomical areas such as face and hands to improve patient comfort during wear.
Initially the product will be available in Canada with the USA and EU markets launching early in 2009. The ACTICOAT franchise has enjoyed seven years of continuing success in the silver dressing category, since its invention and introduction in Canada, through strong, reliable clinical and economic performance. The latest product to join the family continues this tradition by further enhancing the patient benefits delivered through this valuable, proprietary technology.
"This new product represents an exciting and significant development for the ACTICOAT brand. It has been developed by listening to clinicians and understanding their needs for fighting wound infection. The development was possible due to the ongoing strength of our partnership with Nucryst Pharmaceuticals and demonstrates the capability of the unique Silcryst silver technology to meet the stringent and rapidly advancing needs of our customers", said Roger Teasdale, Senior Vice President of the Advance Woundcare Strategic Business Unit.
"We are very pleased with ACTICOAT Flex, it represents our commitment in supplying the correct tools for healthcare professionals, to help reduce the risk of Health Care Acquired Infection" commented Joe Woody, President of Smith & Nephew Wound Management. "This product launch is a key to our focus on Infection Management, one the three focused elements of the Wound Management Global Business Unit strategy along with Exudate Management and Negative Pressure Wound Therapy.
* Trademark of Smith & Nephew